Finally, Room To Breathe
Good Soup is your dedicated fundraising operations sous chef—keeping your data trustworthy, your follow-up consistent, and your team focused on what matters most: your supporters.
Services
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See clearly. Move forward with confidence.
Something’s off with your data, but you’re not sure where to start. Get an expert assessment of what’s really going on inside your CRM—plus a prioritized roadmap your team can run with, whether you bring in outside help or handle it yourselves.
$2,750 · One-time engagement
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Steady hands on your operations.
Your team is great at building relationships—but the follow-up, the data, the reports? That’s where things start slipping. We show up every week to keep your systems running so your fundraisers can stay focused on donors.
$3,500/month · 6-month minimum
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Your fundraising operations, fully managed.
You’re past maintenance mode. You need a strategic operations partner who’s embedded in your systems, thinking ahead, and building alongside your leadership team. Everything in Core, plus the strategic depth to match where your organization is headed.
$5,500/month · 6-month minimum
What People Are Saying
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Before working with Dena, I was intimidated by complex CRM systems. She made Salesforce easy to navigate, teaching me how to pull reports, streamline donor touchpoints, and manage grants effectively. Her leadership prioritizes people and empowers colleagues. Thanks to her guidance, I now feel empowered and more confident as a data-driven fundraiser."
Patricia (Pat) Dalao
Institutional Giving Manager -
Her curiosity and interest in learning how to improve our organization were invaluable. She instituted new procedures, software, and standards, guiding the organization toward respecting the importance of information: its gathering, its safety, its timeliness, its organization."
Kristina Afzal
IT Manager -
Dena has an exceptional ability to quickly pick up information about our organization. She brought clarity and structure to our fundraising operations, training our staff and improving our workflow to build stronger systems that will serve us well beyond a single campaign. Thanks to her support, our campaign was not only more organized but also more successful, and we feel more confident moving forward.
Bobbi Fabian
Executive Director
About Good Soup
I'm Dena, and I started Good Soup because I've been the fundraiser drowning in data cleanup instead of talking to donors. I've been the Development Director who couldn't answer "what's in the pipeline?" at board meetings because I didn't have the capacity to update all my records at once. That's when I learned to build systems that work with your capacity, not against it.
I know what overwhelmed feels like. I also know what's possible when your operations actually work for you.
Good Soup provides fundraising operations support for nonprofit teams who are ready to stop fighting their systems. Your work is already hard enough. You deserve tools and support designed with kindness and care.
Subscribe to What’s Under The Lid?
This newsletter is for fundraisers, nonprofit ops folks, and dev admins who are tired of feeling like they're the only ones struggling with their systems—and want to see how others are solving the same problems.
Real operational wins. CRM sanity. Smarter workflows. And the occasional pop culture moment that explains how our work is connected.
Think of this as your weekly exhale.
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